One of the most rewarding parts of being a personal brand photographer in Atlanta is meeting inspiring people who are on exciting journeys. Recently, I had the honor of working with Ahmet Bozer, Executive Vice President and President of Coca-Cola International, for a personal brand photo session in the heart of Buckhead, Atlanta.

Ahmet was preparing for the launch of his upcoming book, Soulgery. He coined this term to describe “self-surgery of the soul.” The book is a lifelong guide to help readers unlock their full potential, both personally and professionally. With such a meaningful project, Ahmet wanted images that would reflect the same positive, energizing, and authentic vibe as his message.

A Versatile and Purposeful Session

Our personal brand session was designed with versatility in mind. Ahmet plans to use these portraits across a variety of platforms. From book promotion and public relations activities to digital marketing, social media (including Instagram, LinkedIn, and YouTube), and speaking engagements. To capture a wide range of moods and settings, we worked through three different outfits: casual with a jacket, casual, and business casual.

Modern Indoor Spaces with Character

We began the session at the beautifully designed amenities of Ahmet’s modern Buckhead building. The location offered a fantastic variety of backdrops. From a polished conference room for a more formal and professional look, to cozy corners with soft sofas for relaxed and approachable portraits. We also made use of stylish bar areas and collaborative working spaces. They allowed us to capture him in action — presenting, brainstorming, socializing, and simply being himself.

Natural Light and Authentic Vibes Outdoors

After the indoor portion, we headed to a nearby Atlanta park for outdoor portraits. The natural surroundings gave the photos a fresh, open, and grounded feel. It was perfect for the authentic and approachable image Ahmet envisioned for his personal brand. Whether he was walking through the greenery, engaged in thoughtful moments, or simply enjoying the calm environment, the outdoor shots added depth and dimension to his story.

A Cohesive Visual Narrative

By the end of the session, we had created a well-rounded gallery of images. They truly represent Ahmet’s personal brand — professional yet approachable, inspiring yet grounded. These images will help him build a cohesive online presence and support the launch of Soulgery as he connects with audiences worldwide.

It was an absolute pleasure collaborating with Ahmet for this personal brand photo session in Atlanta Buckhead. I’m excited to see how these images will accompany his journey and inspire others through his book and beyond!

Are you ready to elevate your brand? Let’s create something extraordinary together. You can also check out my other blog posts.